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Let’s cut to the chase.

In today’s world, businesses need to be online.

With the rising popularity of eCommerce and more people than ever using the internet, putting your business online is paramount to its success.

But:

Just putting your business online isn’t enough.

The next step is making sure your website is visible, which is just as important.

The truth is, we see a common issue with clients who come to us needing help.

By the time they get to us, they have already gone through an enormous effort setting up their website and creating content without seeing results.

To solve this problem, top-performing companies use professional SEO services.

Seriously:

The right SEO team not only gets your website seen but creates a sales funnel that turns traffic into leads.

If you have already decided that you want to work with a professional digital agency to strengthen your search engine optimization, then check out our Las Vegas SEO page for information on how to get started!

We have also put together some information about search engine optimization for those who want to know more about the subject in general.

What Is SEO?

Search engine optimization is all about making search engines happy.

We know this sounds funny, but if you give Google and other search engines what they want to see, you have a much greater chance of ranking well.

Pleasing search engines is achieved by:

1. Optimizing your website.

And…

2. Utilizing different tools and strategies to make your website visible to potential customers.

How much this cost depends on how many keywords you want to win, the type of content you want to create, and how competitive your market is.

If the big question on your mind is, “How much does SEO cost per month?” then stop what you’re doing and check out the linked article above!

Why Do You Need SEO?

When the pandemic hit in 2020, the importance of digital marketing increased more than ever.

The ubiquitous nature of technology and the ease of online searches provided an alternative for people who did not want to leave their homes.

Now is the time to benefit from the shift.

The question is:

What will you do to stand out among the millions of businesses online competing for traffic?

Increase Business Visibility, Website Traffic, and Rankings

SEO can help you gain more traffic to your website.

With the right SEO strategy, you can win page one rankings for your target keywords and get organic traffic.

Business Credibility

When your business shows up online (ideally at the top of Google search results), it makes your business look more credible and trustworthy.

This is another benefit of working with an SEO agency.

But this is not all.

One of the things an SEO agency does for you is it helps you control your name, address, and phone number (NAP) in dozens of online directories.

As a result, potential customers can find consistent information about your brand, as well as feedback from customers.

Improve Customer Experience

Part of what SEO experts do is make sure that customers who visit your site have a high-quality experience.

There are two ways they do this:

1. Create A Streamlined Website Structure

SEO experts help improve your website’s structure and internal links, making it easy for search engines to read and rank.

For eCommerce websites, SEO service providers make the shopping experience feel seamless and user-friendly.

Another benefit of working with an experienced SEO team?

They make your page more responsive by ensuring faster page loading speeds and site function overall.

2. Provide Customers With Valuable And Helpful Content

Many SEO agencies have in-house professional writers and editors.

They take care of all the content needed for delivering on an SEO strategy, including blog posts, FAQs, product information, business information, and much more.

SEO Creates A Competitive Advantage

Acquiring SEO services for your business can give you a competitive advantage over other businesses offering the same product or service.

By generating more traffic to your website, you gain an intrinsic advantage.

Can You Do SEO Yourself?

Now, you may be wondering if you can do SEO yourself instead of paying for a service.

We understand that some start-up businesses do not have enough capital or resources to hire a digital marketing agency for SEO services.

However, you can still do SEO yourself if you are on a limited budget.

The only thing to keep in mind is that:

SEO takes a lot of time and experience to do well.

If you do have the budget to pay for professional SEO services, you might consider jumping in.

If this is you, we would love to speak with you about this. You can contact us at 702-268-9000 or book an appointment with us online.

We offer an entirely free consultation!

If you are still left with the nagging question, “What exactly is SEO?” and would like a different explanation, check out our other article on the subject through the link above.