Technical Search Engine Optimization

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Technical SEO: Boost Your Website’s Ranking By Improving Its Performance

Technical SEO is all about improving your website’s performance so that it ranks better on search engines. Thus technical SEO is a vital part of your overall SEO strategy. We devise strategies that turbocharge your website and help it rank faster with our proven, data-centered approach.

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What Is Technical SEO?

Technical SEO (1) helps search engines find, crawl, and index your website and (2) makes your website more user-friendly.

Both of these are important because search engines give you priority if your site has certain qualities.

Some qualities search engines look for are a responsive design (a website that is good on multiple devices), a well-made sitemap, an optimized URL structure, structured data optimization, and more.

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Why Your Website Needs Technical SEO

You may have the most beautiful website in the world, but if it doesn’t show up in search results, more work needs to be done.

It can be difficult knowing what gives your website traction, especially if you have already done work on your site and published content without seeing any results.

Sometimes the solution is not what you’d expect, or the problem requires technical skill to resolve, which is why working with a professional SEO agency that knows how to shore up your website’s weak points on a deep level is important.

Technical SEO is one of the main pathways to strengthening the core of your website so that your site acts as a well-oiled machine.

For example, is your website slow and laggy? Technical SEO can resolve this, along with many other issues.

The Benefits of Technical SEO

Technical SEO comes with many benefits, some of which include:

  • Having a responsive design
  • Organizing a healthy URL structure
  • Providing clear and easy navigation
  • Cleaning up broken links
  • Making a sitemap
  • Improving your website’s indexing
  • Making your website more secure
  • Decreasing your bounce rate

Technical SEO For A User-friendly Website

The goal of technical SEO is largely about making your website as SEO-friendly as possible, which ultimately leads to more visitor conversions.

Just a heads up: Did you know that Google regularly changes its algorithm? In fact, it is estimated that Google makes 500 changes per year.

What’s even bigger news, though, is that in 2021, Google released new ranking signals connected to their Core Web Vitals.

This change sent a very clear message that user experience is more important than ever as a Google ranking factor.

To learn more about Core Web Vitals and what Google now wants to see, check out this great article by Backlinko.

Get A Comprehensive Technical SEO Audit From a Trusted
Technical SEO Company

If you want to know what you are doing wrong on your site and want it fixed, our experts offer a top-level audit. We report and offer fast-acting solutions for these problems and more. Call us at 702-268-9000 or schedule a free consultation by clicking on the link.

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What is The Technical SEO Process?

Every SEO agency has its own specific process, as technical SEO is complex and requires a lot of resources.

To help clients understand our process at Sage Digital Agency, we have boiled it down to three steps.

Technical SEO Audit – Our SEO audit is our core step and comes before anything else. Most of our SEO campaigns start with the audit since this is how we find out what is wrong with your website.

Some of the things we do during the audit include checking your pagination and schema, looking for crawl errors and duplicate content, and testing your page loading time and internal linking.

Our auditing tools include but are by no means limited to Google Analytics, Google Search Console, DeepCrawl, and Copyscape.

Technical SEO Solution – We fix the problems we find, starting with the biggest ones and then working our way through more minor issues.

Technical SEO Analysis and Reporting – To succeed at technical SEO, making routine updates to your website is necessary. This is why we monitor your key SEO metrics and change elements as needed to keep up with the industry.

More About Our Technical SEO Process

We at Sage Digital Agency are all about the client, which means you get our full attention the moment you sign up for our Technical SEO Services.

From the get-go, we assign you a Dedicated Technical SEO Manager who updates you regularly about the changes we are making to your website and answers any questions you might have.

You also get to work with our talented SEO team. All of our team members are here to closely accommodate your requests.

Why Choose Us As Your Technical SEO Agency?

We are experts. Our team has years of experience with web design, web development, and related fields and knows how to produce quantifiable and verifiable SEO results. 

We use data-driven solutions. Our approach to SEO is to closely analyze everything we do, following a proven methodology. We study your website’s performance using industry-standard tools such as Ahrefs, Ubersuggest, PageOptimizer Pro, Google Search Console, and more.

We are ethical. To keep your website safe and protect it from getting penalized by Google, we only use white hat SEO methods. We don’t take shortcuts.

We evolve. Technical SEO is an evolving process. This is why we work hard to stay up to date with the latest changes that Google and other search engines are making. The more relevant we are, the more relevant we can make your website.

We listen. All of our clients have unique needs and goals, which is why we listen closely to you and shift our strategy as needed.

Technical SEO FAQs

1. What Is The Difference Between SEO, Technical SEO, and On-page SEO?

SEO is an encompassing term that covers on-page, off-page, and technical SEO.

Technical SEO focuses on how search engine bots crawl your website and implements fixes that make your website more search-engine friendly.

On-Page SEO focuses on improving on-page elements such as keywords, titles, subheadings, and so on to help your website rank better.

While we’re on the subject, off-page SEO focuses on improving off-site signals, primarily through building backlinks.

2. How Important Is Technical SEO?

Very important.

If you want your website to rank high in Google’s search results, you need to conduct a thorough technical SEO audit and start fixing your website ASAP.

3. What Is A Technical SEO Checklist?

An SEO checklist is just a list of procedures agencies follow when auditing and working on your website.

Only a few SEO companies have truly comprehensive checklists, so we recommend asking your preferred company what’s on their list before hiring their services.

4. What Does A Technical SEO Manager Do?

A technical SEO manager oversees your SEO audit and works closely with you to create a strategy that will strengthen your website.

They also manage the SEO team, ensuring that assigned tasks are completed quickly and strategically.

5. Can I Do Technical SEO Myself?

Hey, anything is possible! Just be aware that there is a considerable learning curve to doing technical SEO the right way. You may also have to pay for certain tools, and spend years learning the trade. 

6. Does Technical SEO Require Coding?

Yes, it does. We recommend learning JavaScript, HTML, and CSS.

7. What Should I Look For In A Technical SEO Audit?

An SEO audit should cover every aspect of your website that relates to SEO.

8. How Long Does It Take To Learn Technical SEO?

It depends. It can take weeks, months, or years to master, depending on your skill level and drive.